The Brutally Honest Way to Increase Google Rankings

Date Added: January 20, 2012 07:01:04 PM
Author: Ecar General Business Directory
Category: Computers & Internet: Search Engine Optimization

The Brutally Honest Way to Increase Google Rankings

 

The best way to increase Google rankings is by paying attention to your selected keywords, good on page optimization, and and an effective backlinking strategy..

Keywords

Keywords are the first things search engine spiders are looking for, and to increase Google rankings, you must not only select them correctly but they also must accurately reflect the purpose of your website.

To select these keywords properly you should go to the Google keyword tool. (found by typing in the phrase "keyword tool" in the Google search bar) This tool is a free solution and when you type in a word they show the exact results of what people are typing in the search engine.

For example, if you put in the phrase "pet food" the website will show you on the right how many times that term has been searched during that month, and it will give you other keyword ideas like "pet food direct" or "organic pet food" and how many times they have been searched for as well.

The trick for high search engine rankings is to always look for keywords with low competition but with high keyword search, particularly around three thousand a month.

Just by picking the correct keywords, you will see a lot more traffic to your website because now you have an increased Google ranking in the search engines

On Page Optimization

On page optimization, is the one area most marketers get wrong when they are trying to improve search engine rankings. The reason they get it wrong is because they completely ignore it. Did you know on-page optimization can cause you to rank very low in the search engines?

Your goal is to increase Google rankings, so to do that you need to let the search engine spiders know exactly what your website is about, and why your web pages should have high search engine rankings.

So with that being said, you need to make sure you have quality content on your website, and your keywords need to appear in the first paragraph of your website.

Google wants to see your keyword in the body of your website 2-3 times for every 100 words. Never keyword stuff. Make sure everything makes sense and is readable for your viewers.

I know, I am speaking a lot about keywords, but that is the only way search engine spiders know exactly the purpose of your website, and where they can rank your website in their search engine.

It is important to know that Google is all about relevancy, and if your page is not optimized correctly, you may get an unfavorable placement in the search engine or worse, Google may rank your website for the wrong keywords.

Google factors over 200 things in their algorithm, so if you want to get high search engine rankings you must optimize your web pages correctly.

Backlinks

The final thing you must do for increased Google rankings is to backlink your website. If you are unfamiliar with backlinking, please understand it is a hyperlink that will take you to another page to the site that you are currently on, or it can take you to another website completely.

You may be familiar with phrases like "for more information click here." Well click here is usually highlighted blue and if you click it, you will be taken somewhere else. Most likely, off that particular page.

Your job is to place backlinks using your keywords on different websites that point to your website.

Now not all websites will allow you to place links on their websites,. However, there are several which can be found all over the internet that will welcome you placing your content with your links on their website.

To find places where you can create backlinks, just Google backlink forums and these places will give you several places that will allow you to make backlinks, and show you effective backlinking strategies. The Brutally Honest Way to Increase Google Rankings -  Ecar General Business Directory - Seo Directory - General Business Directory - Business Directory

 
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